ABOUT ME
Product Marketing Leader | Storytelling Strategist |
Sales Enablement Architect
I’m a product marketing leader who thrives at the intersection of strategy, storytelling, and sales enablement. I’ve spent 13+ years helping brands like Google Workspace for Education, Gemini AI, and leading EdTech companies, like NWEA and Pearson, transform complex solutions into customer-centric narratives that drive action.Whether I’m building GTM strategies, leading competitive intelligence, or crafting sales enablement tools, my focus is clear: empower teams to sell with confidence, and position products for market growth.I believe great marketing doesn’t just tell a story — it equips people to carry that story forward.
12+
YEARS MARKETING/SALES EXPERIENCE
5+
YEARS
LEADING, COACHING, MENTORING & HIRING
1
RUNNER-UP INDUSTRY AWARD
Trusted by customer-led product companies
Product Marketing Leader
From Strategy to market success
WORKING PROCESS
HOW I GET STUFF DONE
Step-1
Assess
Clearly define goals, target audience, and key performance indicators (KPIs), ensure alignment on business vision and objectives, and outline in a pupose-driven brief.
Step-2
Strategize
Develop a comprehensive marketing strategy, including messaging, positioning, and a tailored plan to reach target audiences through the most effective channels.
Step-3
Execute
Create and execute impactful marketing campaigns, delivering high-quality content, sales enablement tools, training, and ongoing optimization to drive results.
Step-4
Optimize
Track performance, analyze data, and continuously refine the marketing strategy to maximize impact to achieve business goals.